ELEVEN SPORTS has strengthened its offer to sports fans in the United States by sealing an exciting new partnership with the FIA World Rally Championship (WRC).
All remaining rallies in the 2017 season will be shown LIVE on ELEVEN SPORTS. ELEVEN, which becomes WRC’s EXCLUSIVE pay TV partner, will also show the WRC’s pre-event magazine programme ahead of every round.
This combination of LIVE action and insightful magazine shows highlights ELEVEN’s strategy to deliver compelling LIVE events and informative content, creating a go-to destination for all motor racing fans across the US.
“We are very pleased to continue the momentum we are steadily building in the U.S. by adding the FIA World Rally Championship to our rights portfolio,” says Danny Menken, Group Managing Director, ELEVEN SPORTS. “Our aim is to offer a new generation of fans LIVE access to exciting, edge of the seat sports action. Watching the world’s best drivers competing for glory feeds the enthusiasm of every motorsport purist and we are excited to provide a platform for them to share and enjoy their passion.”
“ELEVEN is a fast-developing player that caters for a young demographic,” says Oliver Cielsa, WRC Promoter, Managing Director. “USA is of course a huge market and our agreement with ELEVEN will increase the WRC’s audience and deliver increased coverage and exposure to the fans there.”
The World Rally Championship is the FIA’s premium rally series – showcasing high performance cars and the world’s best drivers. All eight remaining rounds in the 2017 season will be shown LIVE on ELEVEN SPORTS. The next round – the Vodafone Rally de Portugal – runs from 18-21 May.
ELEVEN SPORTS is available in 55 million homes across the U.S. thanks to the network’s reach through carriage deals including, but not limited to: AT&T, DIRECTV, Verizon, Charter and NCTC.
Images provided are for one-time use and editorial (below the line) purposes only, and in context with the aforementioned press release as it relates to the rights and the specific territories for ELEVEN SPORTS.
About ELEVEN SPORTS:
ELEVEN SPORTS is available in 70 million homes worldwide in Belgium, Italy, Luxembourg, Poland, Singapore, Taiwan and the United States. Launched in the US in March 2017, ELEVEN SPORTS is dedicated to delivering world-class domestic and international sports and lifestyle entertainment ‘For The Fans’. Sports fans will be treated to a unique mix of emerging and established sports combined to provide engaging and compelling LIVE entertainment, placing the viewer at the very heart of the action.
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For more information about the FIA World Rally Championship: www.wrc.com